Cottage Beauty Blog

I had an interesting experience at the “Ministry of Wax” in London at the week-end. This very slick organisation has perfected the art of all tpes of waxing in super quick time. Very hygienic, no double dipping and a very polite and friendly service. I am not surprised they are successful.  I hope you appreciate my devotion to duty! What is it they say -” No pain, no gain! ”  I was impressed. I can offer a workshop just using hot wax for anyone who is not feeling confident with this type of hair removal. Please contact me if you would like to attend.

I have also just launched a new marketing workshop for anyone who would like lots of information, tips and hints relating to “growing your business”. I do  hope this is something that you will benefit from? Check out my timetable on www.traininginbeauty.co.uk for more details. 

Another bank holiday approaches, hurrah, a good reason to take some time off. The work/life balance is improving by the month. After 7 years I have finally learnt that it can not be all work. I know I am a slow learner!

Many interesting conversations are heard within my four walls and also many funny comments. The general opinion on the last Swedish massage course was that as therapists we all preferred to have some “flesh” to massage. That seems to me a good enough reason not to diet this week!

I am looking forward to training in the new semi-permanent mascara that is now advertised. I have worked for some time with “Flirties” and very much like their lash extension products. I hope soon to be able to offer this new “mascara” technique at my training centre. I can think of many clients that would be enthusiastic to have this done.

The hard work that Wendy and I have put into marketing our Prescents salon is now fully fledged. We are regularly full and have established a great customer database. It can seem a bit disheartening when it takes time to create the growth you would like but persistance does pay off along with some “smart” marketing schemes.  Remember to monitor the links that people use to find you and don`t be afraid to try new things.

I have now re-organised my “Cottage training” facebook page and would love you to join as friends if you haven`t already? You can keep up with the latest information and any offers that I will be doing.  Just type in Cottage training on facebook and I am easy to find.

One thing that I have experienced recently is a problem with some of the bottles I use for my Prescents products. I love the simple clean blue bottles but occassionally they leak. Has anyone else had this problem and how did you solve it? I have spoken to my supplier and they do not seem to think it should be an issue. I would appreciate any feedback.

Bad practice – Remember that careless talk can lose you clients. If you discuss clients to others you are breaching database regulations. Don`t use their names and be careful who may overhear.

Good practice – Offering something to your loyal customers, they really will appreciate it.

Kim

Cottage Beauty Blog

How difficult it is to get back to work after having some extra time off? I thoroughly enjoyed the Royal wedding and spending time with my family.  This is often the busiest time of year both at the Cottage training Centre  and in my Prescents salon with lots of new courses and salon treatments. Still topping the list of training courses is Semi-permanent lash extensions, threading  and Brazilian waxing. Eyes are certainly taking centre stage and I do enjoy the instant impact that these lashes can give to clients. We have managed to convince many of our more mature clients that they really can make a difference and it is rewarding to see their delight.  I am just about to try a new adhesive which claims to be organic and fume free so that will be interesting. I will keep you posted.

I recently added a new skill to my repertoire – Bamboo massage.  My that is a deep massage! Very stress free for a therapist to give and quite easy to learn. Very useful to work on those clients that insist on the “No pain, no gain” type of massage. I think they may get more than they bargained for!  Lovely to learn something new though.

Due to popular demand I have now set a date for my marketing workshop . I have invited my web designer Pete to come along as he can give you more understanding of how these work, costs, pitfalls and benefits. He has a wealth of information that I have certainly found so useful for increasing my client base including the use of databases. I will be discussing different ideas for keeping and gaining clients, promotions, open evening etc so if you feel your business has room to grow do come along.

Still as usual banging on about the lack of client consultations that are occurring in the industry, I fail to see how the correct, safest and most satisfactory treatment can be given to a client without spending a few minutes chatting to them prior to treatment.  Perhaps I will set up a register for therapists to join who do consultations so the public can check out these reputable people!

Sending out a questions as well today.  I have tried many hot waxes and do have several personal favourites but I would love to hear from you as to your experience and choices. Drop me an email if you can. I will report back in my next blog.  admin@traininginbeauty.co.uk

Just a good tip if you have a website, it is really beneficial to put on an instruction page for people booking in for spray tans. This means that they are well prepared and it is so much easier for you.

Thought for the day – Sunshine makes me smile

Speak soon

Kim